Book Trade; NIV Bible eBook tops USA bestseller Lists this Christmas
More news of interest to book trade readers as eBook sales continue to gain momentum. Zondervan has just reported its NIV Bible eBook (released on 15 Dec 2010), featuring the newly updated New International Version of the Bible (NIV), is the company’s fastest-selling eBook, and made it onto the USA Today bestsellers list. The digital release marks the first time that a new Bible translation has launched in a digital format prior to publication in a print format.
Chip Brown, Bible Publisher at Zondervan is quoted as saying, ‘Millions of people unwrapped an iPad, Kindle, Nook or other e-reader during the holiday season, leading to an industry-wide spike in eBook sales, and we are delighted that the NIV Bible was among consumers’ most desired eBooks to download’.
Zondervan claim to be the first publisher to have had Bibles available in Apple’s iBookstore at the launch of the iPad. In total, the company has published more than 30 Bible titles for eBook readers, including the iPad, Amazon’s Kindle, B&N’s Nook and the Sony Reader.